2025/07/19 Successful negotiation always involves both sides believing theyve come away from a discussion having benefited from the exchange. Its not all about one side believing theyve secretly gained the upper hand by using clever tactics to deceive the other. In an area of your world now, you and someone can reach a decision that benefits you both. If you maintain transparency and honesty in the discussion, then someone else will feel compelled to do the same.